PANTONE is encouraging people to unleash their creativity and explore color “to create your world” in this new campaign.
The color institute teamed up with advertising agency
TBWA/Paris to create these vibrant ads that take you on a journey in a color-filled universe.
From a blue cactus in Mexico to the red grass and pale green sky, PANTONE wants you take natural landscapes and paint them in unexpected hues.
With these vivid prints, PANTONE encourages creatives to build the world they wish to live in.
[via
Ads of the World, opening image via
PANTONE]