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PANTONE Joins In On Super Bowl After 2 Rivaling Teams Have Similar Color Schemes

By Mikelle Leow, 31 Jan 2020

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Image via PANTONE

PANTONE seems extra excited for the Super Bowl this year. That’s because this is the first time two teams with alike color schemes will be competing against each other at the Big Game.

The Kansas City Chiefs and San Francisco 49ers both have red as their primary team color. While the naked eye would be able to tell that the Kansas City Chiefs’ main hue is lighter, the shades are actually just one point apart from each other in the PANTONE matching system—the Chiefs sport PANTONE 186 C, while the 49ers use 187 C. Could this be an omen?

To celebrate the first time such a coincidence has occurred in all 57 years of the Super Bowl’s history, PANTONE announced that it will make a live “#BigGameColorCommentary” on the Big Game online.

“As color nerds we’re excited because this is the first time the Big Game pits two teams with the same primary team color against each other. Which are you rooting for?” the company tweeted. The color standards even changed its profile picture to show its support for the two teams.

Stay tuned as it presents live tweets of the Super Bowl “through the lens of PANTONE.”

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As color nerds we’re excited because this is the first time the Big Game pits two teams with the same primary team color against each other. Which are you rooting for?#BigGameColorCommentary pic.twitter.com/IDkLM8zkrV

— PANTONE (@pantone) January 30, 2020


Pantone presents #BigGameColorCommentary. Join us for the run up to Sunday when we’ll be live tweeting the Big Game through the lens of Pantone. pic.twitter.com/PWBwpbuwzv

— PANTONE (@pantone) January 30, 2020


Las Vegas has PANTONE 186 C as a one-point favorite over PANTONE 187 C. Twitterverse who are you picking?#BigGameColorCommentary pic.twitter.com/bX996KhRf2

— PANTONE (@pantone) January 30, 2020


Studies show that red uniforms can improve athletic performance. Kansas City will be wearing PANTONE 186 C home jerseys. Will this give them the edge on Sunday?#BigGameColorCommentary

— PANTONE (@pantone) January 30, 2020




[via PANTONE]
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