Burger King Promises Free Whopper If You Accompany ‘Lonely’ Ronald McDonald
By Izza Sofia, 18 Feb 2020
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Burger King India created a cheeky way to troll its fast food competitor for Valentine’s Day.
The campaign took on McDonald’s mascot, Ronald McDonald, and pictured him sitting alone in various places. Combined with the music in the background, the clown was depicted as a sad figure.
The text in the video read, “It sucks to be lonely. Especially on Valentine’s Day,” before asking viewers to upload a selfie of themselves taken with the mascot.
Burger King tweeted the video, stating, “We’ve found the loneliest man I the world. Go ahead give him company, take a picture or two, and we’ll give you a free Whopper this Valentine’s Day #LonelyNoMore.”