Cheeky ‘Play With Yourself’ Social Distancing PSA Will Make You Do A Double Take
Advertising agency Independiente Panama has unveiled its latest campaign to encourage people to abide isolation regulations amid the coronavirus pandemic.
The campaign encourages people to do activities like taking a bubble bath, listening to their favorite playlist while cooking, or just having fun in being indoors. The message the agency wants to put out is for everyone to stay home and “ride out this pandemic as pleasantly as possible.”
One visual is particularly cheeky and uses sexual innuendo to get the public’s attention. The ad sees a photo of a man looking as if he is gripping his shaft.
Upon closer look, the “shaft” is actually a man with a huge belly, holding onto a piece of cloth to cover his modesty. The phrase “play with yourself” is displayed over the ad with the hashtag “#StayHome” at the top left corner.
[via Ads of the World, opening image via Independiente Panama]
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