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Cereal Boxes From Then VS Now Will Stir Your Design Senses Awake

By Mikelle Leow, 30 Aug 2020

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Images courtesy of Best SEO Companies and featured with permission

As foods that hit right in the childhood feels, it’s little wonder that everyone has a personal attachment to breakfast cereals and, by association, their packaging.

And while your inner child might recall one particular look for your favorite cereal, these boxes have been redesigned significantly over the years. There’s a lot to unpack here, so in this exclusive with DesignTAXI, Best SEO Companies has summed up how much the branding and mascots of some of America’s favorite cereal brands have evolved through the years in GIFs.

In its recent study of 1,000 Americans where cereal brand names were omitted, the search engine optimization help platform also learned that respondents were most familiar with Fred Flinstone and Barney Rubble (Fruity Pebbles), Cap’n Horatio Magellan Crunch (Cap’n Crunch), Tony the Tiger (Frosted Flakes), Snap, Krackle, and Pop (Rice Krispies), and Lucky the Leprechaun (Lucky Charms).

As for their favorite cereal mascots, participants seemed to have the most sugar rush from Tony the Tiger (Frosted Flakes), Buzz the Bee (Honey Nut Cheerios), Cap’n Horatio Magellan Crunch (Cap’n Crunch), Fred Flinstones and Barney Rubble (Fruity Pebbles), and Lucky the Leprechaun (Lucky Charms).

Enjoy a visual breakfast featuring cereal box evolutions down below, and find out more from the study here.


Fruity Pebbles. Image by Best SEO Companies and featured with permission


Lucky Charms. Image by Best SEO Companies and featured with permission

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Cap’n Crunch. Image by Best SEO Companies and featured with permission


Frosted Flakes. Image by Best SEO Companies and featured with permission


Rice Krispies. Image by Best SEO Companies and featured with permission


The first box designs of famous cereal brands; hover the collage above to see each of them. Image by Best SEO Companies and featured with permission


The most recent box designs of famous cereal brands; hover the collage above to see each of them. Image by Best SEO Companies and featured with permission

Click to view enlarged version

Click to view enlarged version. Image by Best SEO Companies and featured with permission

Click to view enlarged version

Click to view enlarged version. Image by Best SEO Companies and featured with permission



[Images by Best SEO Companies]
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