Lily Allen Shines A Light On Female Masturbation With Her Sex Toy ‘Liberty’
Image via Womanizer
Lily Allen has partnered with adult toy company Womanizer to create her own sex toy called the ‘Liberty’.
Before collaborating with the brand to come up with her own unique design, the singer described in her autobiography My Thoughts Exactly that Womanizer’s range of sex toys had “changed her life.”
She is currently leading the company’s #IMasturbate campaign to shine a light on sex positivity and female masturbation.
In a press release, the duo detailed their aim to “challenge existing assumptions and myths with the #IMasturbate and invite people to reflect on their own, often negative attitudes towards this topic.”
In the campaign video, Allen is seen rolling around on a bed in her silk pajamas, before applying lipstick. She then speaks about self-love and empowerment for women’s sexual needs, and claims that the toy “changed her orgasmic experience altogether.”
Allen explains that sex toys and female pleasure are still considered “taboo.”
“The only way to make taboo subjects no longer taboo is to speak about them openly, frequently and without shame or guilt,” she adds.
“Loving yourself should be the most normal thing in the world. We all deserve amazing orgasms, right? So let’s be open about it,” Allen says. “Free yourself, feel yourself, love yourself! I masturbate—do you?”
The Liberty sex toy is on sale and is available to purchase here.
[via NME, cover image via Womanizer]
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