Burger Chain Comes After Fast-Food Giants With Cheeky Donald Trump-Fronted Ads
Image via Grill’d
Grill’d, a healthy burger chain from Australia, has found a cheeky way to come after fast-food giants McDonald’s and KFC.
The restaurant unveiled ads—titled Trump’d—that show the US president eating different menu items from the above fast-food chains. “You are what you eat,” the hilarious ads read.
Founder of Grill’d Simon Crowe said, “Our latest campaign is not only creative and provocative but represents our challenger brand personality and contrasting values to the traditional fast food industry. At Grill’d, we’re committed to whole food ingredients, fresh burgers and advocating for healthier lifestyles.”
The new ads come after the company’s launch of its new 100-percent natural burger menu, which contains zero artificial colors, flavors and preservatives.
Grill’d’s Trump’d ads will be published in the Herald Sun and Daily Telegraph, and be turned into posters across Sydney and Melbourne.
Image via Grill’d
Image via Grill’d
[via B&T, cover image via Grill’d]
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