Milo Lets You Personalize Tins With Your Name To Choc Up The Festive Spirit
Image via Milo Australia
Milo, a beloved chocolate malt energy drink in Australia and parts of Asia, aspires to evoke feelings of nostalgia this Christmas by making its tins customizable and personal.
The Australian campaign, titled MYMILO, lets customers replace the Milo logo on canisters with their names or those of their loved ones to “spoil yourself, a loved one, neighbor, teacher or anyone important in your life this festive season.”
The label of each 460g tin can also be personalized to themes like ‘Aussie Summer’, ‘Holiday Sweater’, and ‘Sports’.
The packaging can be personalized here, and each custom Milo tin is priced at A$11.99 (US$8.73).
All of me loves all of you 😍 #MyMilo pic.twitter.com/LC9ZizrEVP
— nashefa. (@nashefaaa) December 5, 2017
Image via Milo Australia
[via The Latch, images via Milo Australia]
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