‘Brands Against Humanity’ Plays Up The Awful Ways Corporations Game The World
Image via Brands Against Humanity
Creative duo Ellie Daghlian and Elisa Czerwenka have come together to create an unofficial expansion pack of the popular adult game, Cards Against Humanity.
Meet Brands Against Humanity, an expansion pack that claims to expose brands and their appalling activities against, well, humanity.
The list of big brands spotlighted, which includes the likes of Amazon & Coca-Cola, is matched with sarcastic expressions like “That’s innovation!” and “We would care about ___ but we’re already shown solidarity once this year.”
The pack also shines light on the awful practices that these companies carried out—from child labor to oil spills. Toxic waste dumps and racist ads are also featured in the cards.
The idea behind the game came when the duo were thrown with some hard truths while on a job.
“We were working for an ethical company a few months ago. They pointed out that often, for brands to win, real people had to lose,” they said. “That’s the opposite of the effect we want to have, and we wanted to do something about it.”
The card game also comes with a bonus Corporate Apology Bingo card, which exposes the insincerity of brands whose campaign slipped up. The reactions include, “We missed the mark” and “(insert black square here).”
Daghlian and Czerwenka said that brands should be allowed to get called out if they display bad behavior. “Particularly if it’s common knowledge, which most of the information in this game is. We just put it on some cards,” they said. “We’d love to see agencies coming together and refusing to work for companies that flout ethical standards. That’s a proper revolution.”
If you wish to try out Brands Against Humanity, you can download the ‘expansion pack’ here.
Image via Brands Against Humanity
Image via Brands Against Humanity
Image via Brands Against Humanity
[via LBB Online, cover image via Brands Against Humanity]
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