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Apple Blocks Out The Noise With AirPods Pro, Turning A Day Out Into A Musical Ad

By Izza Sofia, 16 Mar 2021

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Image via Apple

Apple invites users to turn the world into a giant playground with its latest advertisement. Titled Jump, it highlights the Active Noise Cancellation and Transparency features of Apple’s AirPods Pro in a creative way.

The spot shows a man wearing the earbuds and jumping ropes through the city. The people that he meets along the way also turn various objects into jump ropes, and the game of double dutch continues throughout his journey.

It is set to the song Fallin Apart by Australian artist, Young Franco featuring Pell & Denzel Curry. “Turn the world into your playground with AirPods Pro,” the tagline reads. The advertisement showcases the device’s Active Noise Cancellation, allowing the user to block out external noise and immerse in the music. The All-Day Fit of the AirPods Pro also allows the user to overcome any obstacles thanks to its custom fit.

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Watch the spot below.





[via LBB Online, cover image via Apple]
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