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Kraft Takes The Classic Grilled Cheese And Turns It Into… Incense

By Mikelle Leow, 13 Apr 2021

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Image via Kraft

If you’re a Kraft cheese-loving single with the mood for some hot melty affection, National Grilled Cheese Day this year might just be your favorite holiday.

That’s because Kraft has turned the classic grilled cheese sandwich into ‘Grilled CheeseCense’, so your house can smell of the snack all day long.

Only 1,000 packets of the grilled cheese sandwich-scented incense, which comes with a wooden holder, will be available in a giveaway running April 12 through 15. Fans will need to tweet #BreatheCheesy and #Sweepstakes, and then just crust in the divine.

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If all else fails, there’s nothing a good sandwich can’t fix.

It’s #NationalGrilledCheeseDay & Grilled Cheese-cense has arrived! Yep, grilled cheese scented incense! Tweet #BreatheCheesy and #Sweepstakes to turn any time into Grilled Cheese O’Clock. NO PURCHASE NECESSARY; Ends: 4/15/2021; US 50/18+; Rules: https://t.co/68mVjv0m8j pic.twitter.com/wS5DeVi6X9

— Kraft Singles (@KraftSingles) April 12, 2021





[via Allrecipes, images via Kraft Singles]
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