JanSport’s Quirky Upcycled Range Turns Its Classic Bags Into A Bra, Cargo Shorts
Image via JanSport
American backpack retailer JanSport has teamed up with sustainable designer Nicole McLaughlin to create apparel made from upcycled backpacks.
The six-piece range features an avant-garde bra, shorts, vest, slippers, multipack, and a chair. And yes, all of these pieces are created from the familiar JanSport bags.
Fashion enthusiasts have a chance to grab one piece from the collection by purchasing a US$5 sweepstakes entry ticket. Proceeds from the ticket sales and collection will be donated to the Slow Factory Foundation, a nonprofit organization focused on climate change.
“We are thrilled to be working with Nicole to further our message and mission of making fashion more sustainable,” said Roger Spatz, president of JanSport.
McLaughlin stated the collection brings attention to the environmental benefits of upcycling within the fashion industry. “My love for JanSport has only grown over the years. It’s my earliest backpack memory, so to work with them on this capsule collection using samples and worn pieces to highlight sustainability feels predestined,” said McLaughlin.
Learn more about the Nicole McLaughlin Upcycled JanSport Collection here.
[via PAPER, cover image via JanSport]
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