Google-Flavored Potato Chips From The Company Pack A Crunch For Pixel Chip
Video screenshot via Google Japan
While most tech giants would jump straight into the specifics, the truth is that, for the layperson, explaining how a computer chip works might require a different approach. To promote its first-ever self-designed system on chip (SoC), Google is crisping things up… with puns.
As reported by Android Authority, Google got the Japanese public listening about the all-new, original Tensor chip—designed for the upcoming Pixel 6 series—by rolling out ‘Google Original Chips’ in the country. Only 10,000 packs were made available, with all of them being “Googley Salty”-flavored, whatever that means.
Image via Google Japan
According to Google in Japan, the original chips—presumably both potato and Tensor chips—are “100% Google,” “manufactured completely in-house,” and have “a crispy finish.”
Image via Google Japan
The difference is that the Tensor isn’t a bag of air. First coming to the Pixel 6 and Pixel 6 Pro this fall, it involved years of experimentation before Google could imbue the chip with the capabilities that the company was previously limited from adding to smartphones. These include giving the Pixel lineup “the most layers of hardware security in any phone,” the ability to take sharp photos from moving images, as well as translating and captioning foreign-language videos in real-time.
[via Beebom and Android Authority, video and images via Google Japan]
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