Cult Brand Telfar Brings Back ‘Bag Security Program’ To Guarantee Orders
Telfar has brought back its ‘Bag Security Program’ for the fourth time running, allowing eager shoppers to pre-order its much sought-after Shopping Bags instead of waiting for the bags to return in-stock.
From April 14 to April 18, fans of the cult brand will get to order the bag in any size and color, with no limits. It’s estimated that the goods will reach customers between July and October of this year.
To promote the launch, Telfar posted a satirical video on Instagram showing the extent shoppers would go to just to secure the bags. Though with the program, there’s a better, easier way, of course.
Small Shopping Bags retail for US$150 while the largest size costs US$257, and the brand has made it possible for US shoppers to break up the payments through Klarna so it can be accessible to even more people.
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