The American Girl Doll community was recently hit by a wave of misunderstood, homophobic social media posts that denounced Pride.
The confusion came after the retired ‘Molly McIntire’, one of the first three American Girl Dolls to be released, was relaunched earlier this month. Since June is Pride Month, some mistook the classic iteration to have come out as gay.
However, this angered some in the community, who did not appreciate the sentiment of Molly possibly being gay. Meanwhile, American Girl collectors on Instagram, affectionally known as AGIG, celebrated the supposed beginning of Pride by spreading messages and posts that portrayed their support for the LGBTQ+ community.
In retaliation to this support, a group within the community set out on their own campaign to “take back the rainbow”. This has caused a rift throughout the community as both groups now find themselves on opposing sides.
Many of the posts have come from users who state they are underage in their bios and use Bible quotations to defend their stance. The fighting has caused some of these accounts to delete their posts or make their account private.
ICYMI: there’s drama on agig (american girl instagram) bc there’s a group of doll photographers running and anti-pride campaign. im lowkey pissing myself pic.twitter.com/I7W8HZ0QdW
Homophobia is nothing new in the American Girl Doll community. A release of a doll, Kira Bailey, last year with lesbian mothers in her storyline was petitioned to be discontinued by a group called One Million Moms. It gained over 34,800 signatures.
While having an opinion is not a crime, actively trying to silence a group that has been oppressed time and time again is cause for concern and has caught the attention of those on the peripheral edge of the community as a deeper-rooted problem presents itself in this fight between the two halves of the community.