Twitter Experiments With Co-Tweeting That Lets Collaborators ‘Share The Cred’
In an effort to raise user engagement, Twitter is hoping to encourage collaboration on its platform by testing a ‘CoTweeting’ feature with select accounts in United States, Canada, and Korea.
Share a Tweet, share the cred.
— Twitter Create (@TwitterCreate) July 7, 2022
Now testing CoTweets, a new way to Tweet together. pic.twitter.com/q0gHSCXnhv
CoTweeting starts by opening the Tweet composer and drafting the collaborated post content. Thereafter, tap on the ‘CoTweet’ icon and select a co-author from your follower list (public accounts only) to ‘send invite’ to. Only one co-author per CoTweet can be invited.
The co-author will then be alerted “You’ve been invited to collaborate with [Username]” with the option to accept or decline the invitation. If accepted, the CoTweet will be posted simultaneously to each author’s profile and both of their followers’ timelines. Otherwise, if declined, the invite is deleted.
You can’t be added to a Cotweet without your permission so, don’t worry about people tagging you in tweets you have no interest of being associated with.
CoTweets operate mostly the same way regular tweets do once published. However, only the initiating author can do things such as pin the tweet and moderate the conversation. Also, only the first tweet in a thread can be a CoTweet and the post cannot be promoted.
According to Mashable, this feature was first spotted by mobile developer Alessandro Paluzzi and social media consultant Matt Navarra. A test tweet authored by the two was published, and seen above what had been written were both their names and handles which could be clicked on.
Oddly enough, it seems that CoTweets cannot (yet) be embedded. Navarra had posted some screenshots under Paluzzi’s test tweet to illustrate how the feature worked. You can view the screenshots here.
This is what a Twitter CoTweet request looks like pic.twitter.com/t1LG9chgh9
— Matt Navarra (@MattNavarra) July 7, 2022
Don’t be too quick to include this to your long-term social media strategy yet, as Twitter emphasized in its blog post that “at the end of this experiment, we may turn off this feature and any CoTweets that were created may be removed.”
Well, well, in the fast-changing Twittersphere, some good news don’t last.
[via Twitter and Mashable, Photo 130862724 © Mariaam | Dreamstime.com]
