In June, the US Supreme Court overturned Roe v. Wade, unceremoniously f**king women’s reproductive rights. Now, allies are mustering the courage to “f**k it harder.”
Sexual wellness products maker Dame is taking matters—and a slippery member—into its own hands with the ‘Mitch McConnell’ dildo, an adult toy modeled after the Senate minority leader, who was one of the forces behind the reversal of the 1972 decision.
The dildo, created alongside advertising agency Mischief @ No Fixed Address, is an explicit—albeit pleasureful—criticism of the way the country’s leadership has manhandled women’s freedom of choice. It has a tip sculpted in the likeness of McConnell, and its entire body is splashed in a shade called ‘Ice’, alluding to the seemingly cold sentiments of anti-choice lawmakers.
The toy is also priced at US$80, a reference to the reported 80% of Americans who support the legalization of abortion in specific or all circumstances.
Dame wants to give women their grip back, so it’s donating 100% of the dildo’s sales to abortion rights efforts.
“You’re already getting f**ked by anti-choice politicians. Now you can do it on your own terms,” says the company.
With the overturning of #RoeVWade, we have already seen a devastating impact on people with vulvas across the country. We created a more pleasurable way to fight back. 💪 When you pre-order one of our dildos, 100% of the sales go to abortion rights funds: https://t.co/VLOU7elTJCpic.twitter.com/wwfzn48xFI