Cheez-It Designs Cheesy Hotel Rooms To Be Savored By Football Fans

After becoming the new sponsor of the Cheez-It Citrus Bowl college football league, the snack brand is inviting some lucky fans to dip into a Cheez-It-themed vacation.
 
Each room has been decked out from ceiling to floor in Cheez-It branding. In addition, the brand has gone all out on the interior decorating front, transforming everything from wallpaper to bedsheets, curtains, and even lampshades. The company left no stone un-cheesed, that’s for sure.

The brand is seeking a few college athletes playing in the Cheez-It Bowl and the Cheez-It Citrus Bowl to take a step into what might feel like the inside of a Cheez-It box and experience the thrill of a football game at the same time.
 
The suites are located in the endzone of Camping World Stadium. For those who prefer to participate in football as a spectator, though, the brand is also giving fans the chance to spend the night inside the stadium. Fans can also watch the game from a Cheez-It hotel room replica built in one of the endzones.
 
Cheez-It Bowl will kick off on December 29 and run through January 2.
 
 
 
[via The Drum and Thrillist, images via Cheez-It / PR Newswire]