For Pride Month this year, the National Football League (NFL) tapped on former Kenzo creative director and Opening Ceremony co-founder Humberto Leon to design its first-ever clothing collection.
Fans can don an array of licensed t-shirts, jackets, New Era caps, cropped tops, rally towels, and even decal stickers to show off the love they have for their favorite team while spreading the message of inclusivity.
To emphasize the importance of embracing inclusivity in the sport, pieces from the capsule will bear the taglines ‘Football is Love’ and ‘Football for Everyone’ in a rainbow ombre motif. Plus, some of these garments will be worn by NFL employees at several Pride Marches this month.
“Football is an integral part of the American landscape, and the NFL has shown the ability to bring people together to root, cheer, and celebrate together. While growing up in Los Angeles as a Raiders fan, I loved being able to showcase my hometown pride,” remarked Leon.
“Working with the NFL on their first capsule collection tied to the celebration of LGBTQ pride was a full circle moment in my career, and I am eager to share a collection that embodies football, love, and inclusivity.”