There are shoes for nearly everything, with designers recently unveiling sneakers mirroring bullet trains, basketball shoes crafted out of leather, and footwear based on the sketches of famed architect Frank Lloyd Wright.
Now, outdoor equipment brand Cub Cadet has offered fans a sneak peek at a one-of-a-kind pair of shoes that promises comfort while cutting grass. Yup, the company will soon be launching its limited-edition ‘Ultimate Lawn Mowing Shoes’, known as ‘The Ultimas’.
As its name implies, the sneakers, created by lead footwear designer Omar Bailey, were inspired by the brand’s Ultima Series lawn mower. This translates into fashion as a black and yellow shoe with a water-resistant upper—ensuring the kicks stay grass-stain-proof even when mowing.
In addition, the sneakers come with a lace-less ‘EZ-On’ closure for convenience, with a LED light-up tongue and a step-out heel frame for easy dismount. With The Ultimas, the brand hopes shoes will no longer just be “an afterthought” when customers head out to mow the lawn.
“We are helping to revolutionize the way we care for our lawns with the introduction of Ultimas by turning those worn-out, grass-stained pairs of shoes into another lawn care must-have that our Cub Cadet customers can show pride in,” quipped Brand Manager Erin Floto.
Customerscan stand a chance to win a pair of these exclusive kicks by entering a draw on NTWRK, which will be drawn during a live episode on June 22, 2023. Winners will only have to pay US$1 to receive The Ultimas.