Don't miss the latest stories
Advertise Newsletter
Network
  • The Creative Finder
  • The Bazaar
  • Deals
  • Status Is Down
Community
  • Sign up / Log in
  • Discussion Forums
  • Calendar of Events
NEW

Follow

Share this

Sports
Adidas
Branding
Disputes
Entertainment
Fashion
Redesign
  • Disputes
  • Entertainment
  • Fashion
  • Redesign
MENU
  • Advertise with us
  • Submit tip/feedback
  • Work with us
  • Subscribe to newsletter
  • Subscribe to RSS
Advertise here
Advertisement

Arsenal Takes Down Home Kit While Adidas Corrects ‘Design Error’

By Mikelle Leow, 22 Jun 2023

Subscribe to newsletter
Like us on Facebook
Close-up shot of Arsenal’s official 2020 jersey. Photo 193505373 © Charnsitr | Dreamstime.com

 

Arsenal’s official 2023/24 home shirts are being benched due to a “design error” that the team’s official kit maker Adidas is currently rectifying.


The authentic £110 (US$140) jerseys pay homage to Arsenal’s so-called ‘Invincible’ season 20 years back, when the soccer club seemingly breezed through an entire Premiere League season without a single defeat.

 

🚨Some snapshots of the new Arsenal home jersey from the Adidas Brazilian website pic.twitter.com/wXt1QsW4Dl

— Doc (@karthikadhaigal) May 25, 2023

 

The kit is meant to celebrate the legendary moment with a row of W’s (wins) and D’s (draws) symbolizing the 38 outcomes from the season, The Guardian reports.


Now, Adidas has demanded a recount, since the tees inaccurately represent only 32 out of 38 of the results. As such, sales for the kit are on pause.

Advertisement
Advertisement

 

Morning Gooners, a small update on the #ArsenalShirt Storm ⛈️

🏷️The shirt is officially off-sale, confirmed by The Armoury. Authentic shirts are unavailable in the club shop.

💳Refunds have been issued to orders not sent.

🗓️We expect the shirt to be rereleased in September https://t.co/VlHgjDT4Gi pic.twitter.com/3tbUGusLNA

— Arsenal Shirt Collection (@ArsenalShirt) June 21, 2023

 

Apologizing to fans for the “design error,” the sportswear giant says in a statement sent out to media outlets that the mistake “falls short of [its] standards,” and it is now correcting it.


The company mentions that it is working closely with the Arsenal team and manufacturing partners to roll out the updated jerseys promptly.


Full refunds will be issued to customers who have already paid for their shirts.

 

While the kinks are being worked out, Arsenal fans can still purchase a replica “fan” version directly from Arsenal’s official store for £80 (US$102).

 

 


[via The Independent and The Athletic, images via various sources]

Receive interesting stories like this one in your inbox
Advertise here

More related news

Advertise here
Also check out these recent news
Web Design
Link to news page

When Your Website Goes Down, This Is the Page Customers Meet Instead

2027
Link to news page

2027 Already Has A Color Of The Year And It’s Beginning On ‘Grounded’ Territory

IKEA
Link to news page

IKEA & Xbox Press Play On Furniture & Storage Inspired By The Iconic Controller

Fashion
Link to news page

Vogue Presents ‘United Flags of Fashion’ With Top Designers For All 50 States

Coca-Cola
Link to news page

Coca-Cola Pours Fresh Life Into Its Iconic Branding With Worldwide Redesign