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NSFW: Kotex Serves Up Chocolate Box To Make Period Intimacy A Red-Hot Affair 
NSFW

By Mikelle Leow, 01 Feb 2024

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Image via Let’s Have Period Sex


U by Kotex is sweetening the deal for those getting their periods this Valentine’s Day, because roses and lingerie shouldn’t be the only things in red to appreciate during the season of love. The menstrual care brand is doling out Let’s Have Period Sex Chocolates, accompanied by pads for added comfort, “to get you hot and melt away your cramps.”


This thoughtful, pleasure-seeking gift, dreamed up by U by Kotex alongside period chocolate purveyor Phasey and creative agency Quality Meats, is born from a realization that periods often act as a dampener on Valentine’s Day plans, with research indicating that nearly 40% of women say their cycle influences whether or not they do the deed on this special day.


The stigma around Aunt Flow continues as 25% of women state they’ve faced embarrassment from partners for experiencing the time of the month during sex. The idea of the chocolate box challenges these norms by suggesting that periods need not be a barrier for the vajayjay.

 

Image via Let’s Have Period Sex


Each heart-shaped gift contains five condom-like wrappers containing decadent truffles crafted from vegan dark chocolate, known for its cramp-easing properties, and infused with shatavari. 


This Ayurvedic herb is celebrated for its reproductive health benefits, including libido enhancement, offering a unique blend of pleasure and comfort. It’s an invitation to indulge, whether flying solo or with a partner, reinforcing the message that periods should neither hinder romance nor self-love.


Priced at $35, the sensual welfare package includes four Ultra Thin Pads with Wings alongside the five Phasey sex chocolates, providing both relief and indulgence in one neat box.

 

 

 

 

 

[via More About Advertising and Dieline, images via Let’s Have Period Sex]

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