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PANTONE Unravels 175 New Hues Envisioned Across Fashion, Homes & Interiors

By Mikelle Leow, 11 Sep 2024

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Image courtesy of PANTONE


Just in time for New York Fashion Week, PANTONE has unveiled a vast spectrum of palette-pleasers to its Fashion, Home + Interiors (FHI) line. This time, though, the color authority has switched things up a little. For the first time in history, PANTONE has curated the new hues into two distinct palettes, collectively referred to as PANTONE FHI Dualities.

 

Image courtesy of PANTONE


175 fresh shades are now splashed across two palettes—‘New Age Pastels’ and ‘Shadows’—with the aim of helping creatives convey the complex, contrasting moods of today’s world.

 

Image courtesy of PANTONE

 

Image courtesy of PANTONE


Tannese Williams, head of PANTONE Fashion, Home + Interiors, explains the inspiration behind this chromatic contrast: “We’re navigating a time of striking dualities, where the push for futuristic digital advancements meets a renewed quest for meaning and simplicity.”

 

Image courtesy of PANTONE


New Age Pastels is a dreamy collection of 98 light-infused tones. These colors—like soft yellows, minty greens, and hazy oranges—evoke a sense of calm and otherworldliness.

 

Image courtesy of PANTONE

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Image courtesy of PANTONE


On the flip side, the Shadows palette of 77 shades celebrates the subtle gradients between light and dark. These versatile grays, both warm and cool, offer a grounded foundation for bold design choices.

 

Image courtesy of PANTONE

 

Image courtesy of PANTONE

 

Image courtesy of PANTONE

 

To showcase the real-world magic of these new hues, PANTONE has partnered with luxury cashmere brand Janavi and renowned designer Bibhu Mohapatra. Together, they’ve created a collection of exclusive shawls that bring the Dualities palette to life.

 

Images courtesy of PANTONE


The wearable color stories made their debut at Mohapatra’s New York Fashion Week runway show on September 10. For those eager to add a splash of Dualities to their wardrobe, the shawls will be available at an exclusive event in Mohapatra’s Tribeca flagship store on September 12, before hitting high-end retailers worldwide.

 

Images courtesy of PANTONE

 

 


[via PANTONE, images courtesy]

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