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Barbie Debuts 2024 Diwali Doll, An Exquisite Vision Of Indian Heritage

By Mikelle Leow, 04 Oct 2024

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Image via Mattel Creations


Barbie is illuminating the Festival of Lights in style this year with her first-ever collaborative Diwali-inspired doll, thanks to a new friendship struck between Mattel Creations and renowned Indian fashion designer Anita Dongre. Dressed in a stunning lehenga set, complete with intricate floral motifs, Barbie is a radiant reflection of the vibrant and rich traditions of Diwali. 

 

 
 
 
 
 
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A post shared by Barbie® (@barbiestyle)

 

The Diwali Barbie, adorned in Dongre’s ‘Moonlight Bloom’ set, beautifully weaves traditional Indian craftsmanship and contemporary details. This limited-edition doll is decked out in a choli top, koti vest, and A-line skirt, featuring dahlias, jasmines, and Indian lotus flowers—a nod to strength and beauty. Golden bangles and earrings complete the look, adding a touch of festive sparkle.

 

Image via Mattel Creations


This celebration of culture extends beyond the character, with packaging designed to echo the gown’s vibrant elements.

 

Image via Mattel Creations


Known for her global fashion empire, Dongre has built her brand on a mission to empower rural women artisans and preserve India’s rich textile traditions, as well as has instilled ethical and sustainable practices into every stitch of her work. Now, she is elevating Barbie’s wardrobe with a deep cultural significance.

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Image via Mattel Creations


Fans are already raving about the design, with one commenting, “The most beautiful Barbie EVER! I wish she existed when I was growing up,” and others praising the milestone for Indian representation in global fashion.

 

Image via Mattel Creations


“The DRESS???? My jaw is on the floor,” quips one person. “This is very, very, cool for little Indian kids everywhere, but also an important milestone for the Indian fashion industry,” notes another.


“Younger me would be crying happy tears at this,” one fan admits.

 

Images via Mattel Creations


With that, getting your hands on the Diwali Barbie might require some planning. From October 3 at 10:00 pm PT through October 4 at 9:59 pm PT, the doll will be available exclusively to Barbie Signature members on MattelCreations.com, while supplies last. If you don’t have a Barbie Signature subscription, there’s an option to purchase one at checkout.

 

 

 

[via Mattel Creations]

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