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Outdoor Gear Brand Sues Trump Administration In Its Fight For National Parks

By Yoon Sann Wong, 06 Dec 2017



Outdoor gear maker Patagonia is pulling out all the stops in its latest fight against the Trump administration over the protection of two national monuments in Utah.

On Monday, US President Donald Trump signed two presidential proclamations that significantly reduced the size of Bear Ears National Monument by over 80 percent, and that of the Grand Staircase-Escalante National Monument by approximately 45 percent.

The California-based brand has initiated a campaign and replaced its website with a black page fronted by the words, “The President Stole Your Land.” Beneath, Patagonia writes, “In an illegal move, the president just reduced the size of Bears Ears and Grand Staircase-Escalante National Monuments. This is the largest elimination of protected land in American history.” It’s also inviting supporters to sign a petition against Trump’s decision.

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“I’m going to sue him,” Patagonia’s founder Yvon Chouinard said to CNN. Another spokesperson for the brand commented to GQ, “We feel that we have to pull out all the stops at this point. This is not a time to sit back and let any tool available to us go unused.”

In a post on Patagonia’s Instagram, shown below, President and CEO Rose Marcario mentions inside the caption, “We’ve fought to protect these places since we were founded and now we’ll continue that fight in the courts.”

You can learn more about the issue on CNN.




[via HYPEBEAST, CNN, GQ, main image via Patagonia]
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