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IKEA Is Creating Home Audio Products With Electronics Brand Sonos

By Mikelle Leow, 07 Dec 2017


Image via Helen89 / Shutterstock.com

IKEA is set to take over your entire home—if it hasn’t already. Soon, the brand’s echoes might fill the air of your apartment as you busy about and figure out which furniture parts go together.

The Swedish giant announced on Wednesday that it will be collaborating with electronics brand Sonos to build products of “great design, music and sound” for the IKEA Home Smart collection, which already includes wireless charging devices and smart lighting.

“When we asked people what sound they associate with their homes many people mentioned that it is music that makes a home,” explains Björn Block, Business Leader at IKEA Home Smart in Sweden, in a press release.

“At Sonos we understand the transformational power of music in the home,” says Sonos CEO Patrick Spence. “We believe that sound should be a considered element of home design, and together we will work with IKEA to create products and experiences that make people’s home look and sound more amazing.”

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It’s too early to know what the duo might have in line, though. Stay tuned as the collaboration is expected to launch in IKEA stores in 2019.


 



Video by IKEA Newsroom via Mashable


Video screenshot via IKEA Newsroom


[via Mashable, video via IKEA Newsroom, cover image via Helen89 / Shutterstock.com]
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