AME 2009

26 - 27 May 2009
Grand Hyatt, Hong Kong





Media launched the Asian Marketing Effectiveness awards (AME) into a two-day festival this year.

Now running for the seventh year, the festival is widely respected in the region, with a broad range of strategic and creative criteria with its focus on being result oriented.

The AME festival brought together senior clients and agency management to debate communications effectiveness in the Asia Pacific - a particularly important topic in recession-dominated 2009.

The best and the only place in Asia to discuss, learn and celebrate "proven creativity" in the region as well as to unite world-class leaders, brand pioneers, and globally acclaimed marketing experts, a mix of strategic keynote sessions to focused breakout sessions allow delegates to tailor their learning experience.

Respective leaders from their own fields ran the gamut from global players such as Mindshare to Coca Cola.



All images courtesy of the AME Festival.