November 2007
Canon Renews Agreement to be The "Official Copier, Facsimile, MFP, Scanner, Camera and Binocular of the PGA TOUR and Champions Tour"
Lake Success, N.Y., – Extending its support for professional golf, Canon U.S.A., Inc., announced that it has renewed its marketing partnership with the PGA TOUR through 2010. As part of the partnership agreement, Canon continues as "The Official Copier, Facsimile, MFP, Printer, Scanner, Camera and Binocular of the PGA TOUR and Champions Tour."
"The PGA TOUR is a leading name in golf, and Canon is the leading brand in the digital imaging world. The combination of the two organizations has grown into a great partnership over the years," said William Reed, senior vice president and general manager, Corporate Communications, Canon U.S.A., Inc.
"With this new agreement, we look forward to building upon our relationship, and working with the PGA TOUR to promote its events and commitment to the game of golf."
Canon will continue to leverage the relationship through client entertainment at tournaments by utilizing player endorsements for outings and appearances and by advertising on PGATOUR.com and other PGA TOUR media platforms.
"Canon has been a valued, long-term partner of the PGA TOUR, and we are pleased to continue our relationship," said Tom Wade, chief marketing officer, PGA TOUR.
"Canon products will continue to play an integral role in tournament business operations on the PGA TOUR and Champions Tour."
Canon and Golf
Canon has been a proud supporter of amateur and professional golf for years. In addition to the PGA TOUR, which Canon has been a marketing partner with since 1999, Canon has long-standing relationships with the Metropolitan Golf Association, the American Junior Golf Association (AJGA) and the Executive Women's Golf Association (EWGA).
The Company has also been the title sponsor for the Canon Cup, the leading junior golf match play team competition, since 1990. Also, each season Canon sponsors a number of PGA Tour, Champions Tour and LPGA Professionals.
Want to see what 24 hours of creative awesomeness look like? Click here.
This news message is supported by The Creative Finder, an online platform for photographers, illustrators, designers, and art directors to promote their portfolios towards new clients and collaborators. Creatives who wish to sign up for an account can save 10% off annual fees with promo code 'designtaxi'.
