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IDG'S Computerworld: IBM Is the Top Green IT Company

PRESS RELEASE


February 2008

IBM (NYSE: IBM) announced that IDG's Computerworld has selected IBM as the top Green IT Company for 2008. This honor is part of Computerworld's very first Top Green IT Companies feature, which was published in the February 18 issue and online at Computerworld.com.

"Being 'green' is not just saying you're conscious about the environment and its challenges. In today's business world, it's about efficiency, power consumption and applying those green principles to smart business decision making," said Don Tennant, editorial director, Computerworld. "IBM, recognized as the leading Green IT company in our first Top Green-IT Computing issue, has taken a serious look at how they impact the environment and how they can address those challenges with good business sense, through their Project Big Green initiative and a company-wide focus on energy efficient technology and services."

"IBM is honored to be named the Top Green IT company for 2008 by IDG and Computerworld," said Steve Sams, vice president of IBM Global Site and Facilities Services. "This is reflective of IBM's long-term commitment to the environment, and of the global success with clients that we've seen with our cross-company Project Big Green initiative, as we assess and implement strategies for our clients to be able to double their computing capacity without increasing energy use."

In the fall of 2007, IDG, through its Computerworld magazine, set out on a mission to identify companies that are implementing smart, efficient strategies to achieve "green IT." Computerworld reached out to select green IT experts for help in developing a set of criteria that would best identify the companies that are working to reduce energy consumption in IT equipment and are using technology to conserve energy and lower carbon emissions. Based on this expert input, Computerworld editors developed a checklist-style survey and weighting scheme. Computerworld then reached out to the IT community through a variety of channels, and 86 complete surveys were received. Computerworld then contacted representatives at the participating companies to verify that the information provided on their company's survey was truthful and accurate. Only those companies that filed verification letters were considered. Based on the weighting scheme developed, the top 12 Green-IT Users and top 12 Green-IT Vendors lists were chosen. To view the full survey, visit www.computerworld.com/topgreen.


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