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LVMH Launches New Corporate Film

PRESS RELEASE


July 2008

The new LVMH corporate film, produced in collaboration with the Ogilvy & Mather agency and production house H5, takes viewers into the very heart of the luxury goods group.

LVMH has a unique portfolio of over 60 prestigious brands in five sectors: Fashion & Leather Goods, Perfumes & Cosmetics, Wines & Spirits, Watches & Jewelry and Selective Retailing. The Group has nurtured the best of it’s brands’ unique expertise and powerful identities to become the world leader in luxury, a position it intends to maintain thanks to a strategy of sustained growth.

LVMH brands possess a magic all their own. The new corporate film features their products, marquee events and unrivalled know-how, inviting you on a memorable journey of metamorphosis, against the background of music from the movie Matrix. This blend of classicism and modernity resonates with the values of tradition and innovation that define the Group.


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