July 2008
The ADVERTISING Club of New York, and sponsor National CineMedia hosted Meeting and a Movie in Gotham at the Regal Theater in New York City’s Union Square.
The panel discussion, lead by moderator Doug Pulik, SVP Research & Analysis, National CineMedia, provided attendees with insight into the most cutting-edge out-of-home advertising opportunities, and addressed how to incorporate these strategies into a media plan.
The panelists included Jason Brown, President, Advertising Sales, IdeaCast; Bob Martin, Advertising & Creative Media Consultant, Bob Martin Media Consulting; Christina Radigan, Associate Director of Marketing and Communications, Outdoor Media Group/Outdoor Media Alliance; and Jim Spaeth, Co-Founder, Sequent Partners.
Following the panel, attendees enjoyed the exciting and long-awaited screening of The Dark Knight. The evening concluded with a tremendously positive response from the audience and gave The AD Club a strong push to host more events of this nature.
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Read THE ADVERTISING CLUB ARTICLES on TAXI Design Network
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