MAX Unconference Area
San Francisco
16 November 2008
Join FITC on November 16-19 in San Francisco for Adobe MAX 2008 which will bring together thousands of forward-thinking designers, developers, and business decision makers that are shaping the future of the industry.
As part of the agenda at this year's MAX, Adobe has added the MAX Unconference area. The Unconference is a way for attendees to convene in a casual setting to share ideas as well as host their own discussion groups. This year FITC has been chosen as one of the four organizations to run one of the Unconference areas.
Anyone with a MAX badge can participate in this program. Along with some cool FITC presentations, this room also encourages all to join us in open discussions, suggesting topics, creating agendas and participating in engaging Q & A.
Register online for MAX 2008 at max.adobe.com/na. Early bird discounted pricing ends August 31.
Presenters
Presentations
with Lee Brimelow // Adobe
Decompiling Flash content is something that people either love or hate. This session will walkthrough techniques that you can use to break open Flash files for fun and profit. It will also explain how decompiling your own content can be an excellent way to learn how Flash operates behind the scenes.
with Phillip Kerman // phillipkerman.com
Low budget youtube videos are good for more than just cat lovers and exhibitionists. Once you make a simple video to expose something that frustrates you, you'll find it's a ton of fun and can actually help relieve stress. For me, when a new technology fails to live up to its hyped promise (which is often) I make a critical video using satire to hit hard. In this presentation, you'll get tons of ideas how to make your own videos, some technical and creative techniques, and-if we're lucky-some of my alternate personalities (from the videos) will channel through my body and emerge in person! Creating characters that say things you could never say in real life is a great release.
with Dr. Woohoo // drwoohoo.com
Dr. Woohoo is writing code to generate artwork on a wide variety of media including canvas, a wide variety of art papers, mobiles and glass sculptures. He's hacked into his Epson printer in order to print on a wide variety of media including art-, rice- and Japenese-papers, under- and over-printing and emulsion- and gelatin-transfers. For the mobiles, Woohoo has integrated his creative workflow and custom AIR apps with the laser-cutting and etching service provided by Ponoko.com. For the glass sculptures, Woohoo's software and scripts embrace cnc-milling with the traditional process of glass kiln casting. Woohoo will show you his latest artwork and talk about the processes involved in moving beyond a 2d plane.
with Grant Skinner // gskinner.com
Grant has been working and playing with Flash for over a decade. Grant is also well known to friends and family as having the attention span of a 5 year old hopped up on a triple shot of RedBull. "Why then," you may ask, "is Grant still working with Flash? Is it for the great stinking gobs of money, the beautiful women, or is it for something less tangible?" This session will seek to answer that very question, illustrated by commercial and experimental projects Grant has worked on recently, or just found especially inspiring.
with Andre Michelle // andre-michelle.com
Welcome a new species: Flashmusicians! I will give a short non-technical introduction of the new sound capabilities in Flash10, showcase the Hobnox AudioTool - an online music application entirely built in Flash. I tell stories of ups and downs, Teamwork and planned features. I am looking forward to discuss technical as well as conceptual topics about Flash and Music and Beyond.
Flash Lite's future in an iPhone Dominated Landscape // Panel Discussion
by Tony MacDonell // Teknision
Flash Lite 3 is now starting to appear on devices around the world. It offers extremely enhanced capabilities over it's older versions, and allows designers and developers to build beautiful experiences that you carry in your pocket. While it is time for Flash developers to get excited about these new possibilities, the iPhone's lack of support for the Flash Player looms large as it is quickly becoming the primary device that the public is yearning for.
A panel of experts from the world of Flash Lite development and iPhone development will discuss these issues in detail.
Tools vs Content
with Remon Tijssen // Fluid.nl // Adobe
Guided by a couple of Fluid's projects i want to talk and discuss the subject of content creation vs tools. One of those projects is Spectra. A news visualization tool that gives consumers an alternate way to navigate msnbc.com in a three dimensional real-time interactive viewing state. Spectra offers user customization and dynamic browsing. Spectra’s alluring design displays news headlines, fueled by RSS feeds, as colorful, graphic whirlwinds of movement. Spectra is an exciting step for Fluid's ongoing mission to bring functional tools and a dynamic user experience together.
This presentation which intention is to be more of a discussion about the matter brings you the behind the screens of my personal way of working on dynamic media design and how my work has moved more towards tools rather then websites. How sketches, errors, personal-, client- and user needs brought me where i am today.
Encyclopedia of Life - Finding Forests in the Tree
with Marcos Weskamp // Adobe // marumushi.com
The Encyclopedia of Life project (EOL.org) was created in response to the vision E.O. Wilson presented at TED 2007 of “an electronic page for each species of organism on Earth.” An interactive version of the Tree of Life was needed, and the idea of representing 1.8 million species on the screen at once was very compelling. Marcos Weskamp’s great design and Gever Tulley’s technical ingenuity overcame what many would have considered an insurmountable problem: too much data, and too little screen real estate. A new kind of map was used: it turns the Tree of Life on its head and flattens it. Marcos will describe how he came up with the visualization, how it works and give a sneak peek at the future of exploring biodiversity.
Thermo: From Concept to Design
with Ethan Eismann // Adobe // eismann-sf.com
Thermo's XD designers (Ethan, NJ, and Rob) talk about how they created a revolutionary new model for creation of animation and choreography. We'll give the audience a behind-the-scene look into our design process. Afterwards, we'll provide hands-on demos showing how to use Thermo to create fun and beautiful experiences that don't look or feel like your typical RIA.
Interactive Engagement Layer
with Jonathan Moore // BLITZ
Adding the top layer of interaction is a powerful tool to engage the user into any creative project. As the interactive industry has evolved and matured we will look at appropriate usage of technology to create a truly unique experience. By deconstructing recent projects and experiments you will learn how to add that effective layer of interaction to your projects.
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