August 2008
Leading UK brand consultancy Pemberton & Whitefoord racked up two more awards this week at the Chip Shop Awards. The consultancy was awarded for its work with Tesco on the Tortillas range and with Loseley on their iconic ice cream range, both have already won two awards each this year.
The Chip Shop Awards is an international creative awards scheme, open to anyone with great ideas and is about fostering and recognising creativity with no boundaries and no rules.
Adrian Whitefoord, co founder of P&W, comments, “This has been a successful year for us and thanks go to the design team here at P&W without whom we would not be able to achieve such high creative standards. It has been huge fun to enter the Chip Shop Awards and as a creative business we agree wholeheartedly with the ethos of the Awards, which are there to recognise that the best ideas don't always fall within the rules. This is a worldwide advertising and design competition that has no rules. As the organisers rightly point out, the skills of creative people are rare and therefore of high value. However, ongoing creativity needs to be worked at and nurtured. The Chip Shop Awards is about doing just that, on a worldwide stage.”

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