October 2008
Duarte Design, Inc., the global leader in business presentations, has announced that Betsy Palay, Senior Art Director of Life Sciences, has been elected President of the Association of Medical Illustrators (AMI).
Duarte Design creates digital communications for the world's most innovative companies including Adobe, Apple, Cisco, E*Trade, Google, and Hewlett-Packard.
The firm also worked with Al Gore to develop the presentation that became the Academy Award-winning documentary An Inconvenient Truth.
Palay is part of Duarte Design's life sciences practice, serving the biotechnology, pharmaceutical, and medical device fields. The AMI is an international organization whose members develop visual communications designed to convey medical and scientific information.
Betsy Palay is former president of Artemis Creative, Inc., and has worked with more than 100 life science companies and organizations including Genentech, Amgen, NASA, Johnson & Johnson, and the American Lung Association.
Her experience includes the production of a broad range of media for professional medical education, patient education, investor relations, and the promotion of healthcare products and services.
Palay has won over 120 industry awards and has been selected for The Best in Medical Advertising and Graphics, Rockport Publishers, and The Art of Medicine exhibit at the Museum of American Illustration, New York.
Palay has taught at the University of California Medical Campus, San Francisco, and at the University of Michigan Medical School.
She earned a Master of Science in Medical and Biological Illustration from the University of Michigan, and is a Certified Medical Illustrator and a Fellow of the Association of Medical Illustrators.

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