October 2008
Epic Advertising, the privately held, New York-based online marketing leader, has announced strong September results, posting seven percent and 14 percent gains, respectively, in revenue and profit over last September.
In an environment marked by tightening budgets and consolidation, the performance marketing company’s publisher and advertiser bases experienced robust growth.
Epic also announced its participation in ad:tech New York, from November, at the Hilton New York.
The annual gathering is the industry’s premiere digital marketing event, providing brand advertisers, agencies, portals, online publishers and technology providers a forum to exchange ideas.
Epic will showcase its industry-leading performance ad network business, and demonstrate its new iMobilePublisher, the first iPhone application enabling publishers to monitor critical performance data like cost per click, total clicks and payment history, in real time, wherever they are.
CMO Michael Sprouse and other key Epic personnel will be on hand both days to discuss the new platform and the company’s recently announced London expansion, and to give their take on interactive marketing’s prospects in a tight-money environment.
“We are working hard to continue our growth with calculated, responsible investment that our clients have grown accustomed to from us during these tighter times,” Sprouse said.
“In a tough economic environment, performance marketing should get a closer look by advertisers needing to make every dollar work harder and looking for true accountability and transparency. Our leading targeting and technical infrastructure, as well as our global scale and reach, help advertisers achieve precisely that.”
The company will thank its clients and partners at an ad-tech-timed party at Marquee Night Club.
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