November 2008
World-recognized strategy, innovation, and design consultancy RKS announced that JBL has introduced the next generation of its groundbreaking, industry-standard EON series portable loudspeakers.
JBL's unveiling of the EON500 series powered and lightweight speakers immediately raises the bar in the category of molded powered loudspeakers in all aspects, from industrial design to sonic performance, integrated utility and portability.
"We congratulate JBL on the incredible reception received by the release of the new EON," said Ravi Sawhney, Founder and CEO of RKS.
"We're thrilled that our collaboration and JBL's leadership have taken powered PA to a whole new level."
With its introduction in 1995, the EON series defined the powered portable loudspeaker category and has sold over one million EON speakers to date.
According to Simon Jones, Director of Marketing for JBL Professional, "... the success of the EON line is based on its broad appeal, ranging from simple PA applications to professional sound reinforcement, making it extremely useful for DJs, musicians, major rental companies, schools, churches, and institutions alike."
So when JBL sought to update the EON, once described as "the ultimate workhorse, utility loudspeaker," they had an acute awareness of the demands its customers put on their speakers.
Once they ensured the electronics set new standards for sound quality and low weight, JBL enlisted longtime design partner RKS, the world-recognized Southern California-based consultancy, to match these high standards with unsurpassed design.
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