Deadline: 5 December 2008
5DSL knows life moves pretty fast. That’s why their motto is to “live at least 55 seconds per day”—to shake things up on a regular basis and always get in on a piece of the action. It’s what they’ve been doing, as a company and as a streetwear brand, since 1984.
And they’re at it again this year, partnering with Cut&Paste to present the 55DSL Logo Remix. The Logo Remix challenges graphic designers, illustrators, and typographers, as well as all-around creative types, to take the iconic 55DSL Shield logo and spin it into a remix that reflects 55DSL’s culture and spirit, its origins and its future.
The Grand Prize–winning design, to be featured in a T-shirt design for the 2010 Spring/Summer collection, will successfully reinterpret the 55DSL Shield logo and represent 55DSL’s identity as an experimental, avant-garde streetwear brand (which first launched as a spin-off of Diesel), while considering the art, urban culture, extreme sports, and music influences that have always been at the heart of the label’s fun-loving, nonconformist attitude.
The Grand Prize winner of the 55DSL Logo Remix will receive 1,055€ in addition to seeing his/her logo design produced by 55DSL. During the contest period, all designs submitted for the Logo Remix will be showcased in Cut&Paste’s online gallery for public viewing, commenting, and voting.
The People’s Choice Prize, a specially created goodie bag of 55DSL limited editions, will be awarded to the design that receives the most votes online. Both winners will be featured in the online gallery, which will be permanently available as part of Cut&Paste’s online collection of work.
Want to see what 24 hours of creative awesomeness look like? Click here.
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