February 2009
Stephanie Stamatakou has been named Regional Director OgilvyHealth, a multi-discipline communications practice.
Stamatakou, based in Singapore, will oversee a fast-growing Ogilvy Group business that stretches from Japan and China, to South Asia, to Australia.
“Three mega forces are simultaneously reshaping the healthcare landscape,” said Christopher Graves, regional CEO of Ogilvy PR in Asia Pacific, “the rapidly changing demographics in Asia Pacific coupled with the rise of digital social media and the advent of personalized medicine mean we are headed for a great increase in the demand for sophisticated, multi-discipline communications strategies.”
“Stephanie brings OgilvyHealth a depth of global experience coupled with an unrivalled client counseling expertise at just the right time,” said Tim Isaac, Ogilvy & Mather Asia Pacific Chairman.
Stamatakou will lead a community drawn from all the leading, most award-winning communications firms in Asia Pacific, from Ogilvy PR healthcare practitioners, to OgilvyOne CRM and online specialists, to Ogilvy Healthworld experts in everything from medical advertising, education, clinical trial recruitment and patient communications.
Given the many disciplines that comprise OgilvyHealth, Isaac notes that the “trademarked Ogilvy 360 Degree Brand Stewardship methodology is crafted to bring together all traditional and newly-emerging channels while staying focused on the signature Ogilvy big ideas that drive brands.”
Stamatakou has more than a decade of experience leading major healthcare accounts in Europe and the US, having held executive positions with the healthcare specialist practices within Hill & Knowlton, Burson Marsteller, Fleishman Hillard, Porter Novelli and most recently, Publicis in New York.
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