Marriott Marquis
New York
30 march – 01 April 2009
The Advertising Research Foundation is holding its annual convention and expo, ‘Re:think 2009.’
With the world imploding and volatility and fear are real, proven approaches to consumers becomes rare. This calls for a seismic change in advertising/marketing research to chart the course ahead.
This is a time to re-think or risk becoming obsolete. This is a time to shift from mind-numbing numbers crunching to mind-expanding consumer listening. This is a time to be the fittest and make marketing decisions that go beyond survival.
Day 1 Research Transformation – The Necessary Future
Day 2 360º Media And Marketing – The New Lens Is Human
Day 3 Innovating Innovation – Moving Beyond New And Different
For complete details, click on the banner above.
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