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Daily News


02 Mar 2009





Adidas Celebrates 60 Years Of Soles And Stripes
PRESS RELEASE


February 2009

This year 2009 marks the 60th anniversary of the Adidas Originals iconic 3-Stripes Trefoil mark introduced by company founder Adi Dassler.

Celebrating this milestone, the company hosted a party at the Embassy Super Club in Manila to kick start a year-long celebration of originality with Thailand, Malaysia, Indonesia and Singapore simultaneously hosting their respective celebrations as well.

Adidas Originals products and people who wore them have cemented the Trefoil logo as the icon of sports and style around the globe.

For Spring/Summer 2009, different interpretations of 60 years worth of soles and stripes will be showcased in its great diverse sporting heritage, connecting to culture then and now, as well as paying homage to Adidas' iconic products.

Adidas Originals offers a broad spectrum of highlight themes including an anniversary range of ‘60 Years of Soles and Stripes’ plus an iconic Women’s Select Pack topped off by a new partnership with Italian pop icon scooter manufacturer, Vespa.




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