March 2009
Sports Illustrated 2009 Swimsuit Issue cover model Bar Refaeli joined Benji and Joel Madden of Good Charlotte, Taboo of the Black Eyed Peas, Robert Buckley of Lipstick Jungle and Frankie Delgado of MTV's Bromance and The Hills at House of Blues Anaheim last night to judge Walk the Walk, a fashion design competition developed by Hurley to inspire creativity and confidence among future generations.
Refaeli and the star-studded panel of judges that also included Hurley founder Bob Hurley and Rosemary Brantley of OTIS College of Art and Design watched a parade of Hurley collections that had been redesigned by area high school students.
The theatrical shows, which at times looked more like dance-offs, were modeled, produced and promoted entirely by student teams.
Of four competing schools, Fountain Valley High School took home top honors and a $5000 donation to its art & music program.
Gahr High School won a special design challenge and could see their two original head-to-toe designs featured in a future Hurley collection.
The evening also served to launch the Hurley Microphone for Youth t-shirt design competition, a platform for young people to express themselves creatively and win exciting prizes.
Now through March 30, aspiring designers and artists can upload their artwork to the official Hurley website and the public can visit the site to vote for their favorite.
The designer of the winning t-shirt will be announced on April 1, 2009 on Hurley.com and will receive $5,000 and see their design sold through Hurley's online store.
Refaeli, a face, voice and spirit of Hurley, will choose her favorite design and that winner will receive an all-expenses paid trip to Los Angeles in June to meet Bar and Hurley team athletes, and attend Hurley Walk the Walk Grand Championship.
Founded in 1999, Hurley is a leading youth brand rooted in surf, skate, art, music and beach cultures.
Driven by creativity and freedom of expression, Hurley develops world-class products for guys, girls and kids, including sportswear, footwear, eyewear, accessories, swimwear and wetsuits.
A wholly owned, independently run subsidiary of Nike, Inc., Hurley's corporate headquarters are located in Costa Mesa, CA, with international offices in Tokyo, Sydney, Barcelona and Bali.
Want to see what 24 hours of creative awesomeness look like? Click here.
This news message is supported by The Creative Finder, an online platform for photographers, illustrators, designers, and art directors to promote their portfolios towards new clients and collaborators. Creatives who wish to sign up for an account can save 10% off annual fees with promo code 'designtaxi'.
