March 2009
Dylan Taylor, Creative Director, Direct at BMF, Australia has confirmed to speak at the coming Dubai Lynx.
In his session titled ‘President’s Address: Responding To The Downturn,’ Taylor will examine how consumers are reacting to the current economic climate and explore what strategies will appeal and what creative messaging will resonate in this year of 2009.
Since Dylan joined the agency in 2004, BMF has won awards at John Caples International Awards, Echo Awards and Cannes Lions, as well as being named B&T Direct Agency of the Year in both 2006 and 2007. In 2008, Dylan was the first Australian to be awarded the Irving Wunderman Award at the 30th John Caples International Awards.
Dylan is also President of the Direct, Sales Promotion & Interactive Jury at Dubai Lynx.
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