March 2009
LookSmart, a leading search advertising network, has partnered Diigo.com, an innovative online research tool and knowledge sharing solution.
Under the new combination, Looksmart will transfer the Furl social bookmarking technology and service to Diigo.com in return for a potential equity position in the company. The partnership enables LookSmart to deliver on its stated goal of narrowing corporate focus while also providing continued participation in the rapidly expanding knowledge management space. This relationship will give users a robust set of social bookmarking, research and annotation tools.
“LookSmart is pleased to know that Furl’s loyal user base will benefit from a reliable platform run by a team highly focused on bringing users the most advanced features and functionality in the marketplace. The relationship drastically changes the social bookmarking landscape and we look forward to being a part of it,” said Ted West, president and CEO LookSmart.
The integration of Furl with Diigo, in conjunction with the upcoming release of Diigo 4.0, will advance the Diigo team’s goal of taking the social bookmarking/annotation to new heights.
“Diigo is pleased that Looksmart has chosen us to support Furl’s one million users,” said Dr. Wade Wei Ren, founder and CEO of Diigo.
“Our platform has been widely recognized as providing users one of the most feature-rich and robust social bookmarking/annotation services on the web today, and we look forward to extending our services to the Furl community.”
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