PRESS RELEASE
March 2009
The iPhone OS 3.0 news from Apple unlocks many more opportunities for innovative game development for the iPhone. Social Gaming Network (SGN) has been planning for this moment for years and made huge strides with existing releases to achieve exactly what consumers have craved - and now Apple is responding.
SGN has already pushed the boundaries with games for iPhone creating seamless game experiences across platforms. SGN games that monetize through virtual goods with unique pricing structures evocative of the in-app purchasing capability just announced in the iPhone OS 3.0 Software Developer Kit are already available for iPhone including Mafia: Respect & Retaliation, Agency Wars and a proven model (fluff)friends on Facebook.
Shervin Pishevar, president and CEO said, "This is a pivotal moment that SGN has been waiting for. Our vision for offering our engaged audience unique and immersive games is further being realized with this announcement from Apple. It will unleash a tremendous amount of creativity and incredibly engaging experiences from the developer community for consumers around the world. SGN is uniquely positioned moving forward to deliver even greater experiences for consumers and go even further with Apple's announcement of the new iPhone OS 3.0."
Synergies between SGN's suite of games that have already delivered on Apple's vision with iPhone OS 3.0 include:
A vision of creating immersive games with robust user pay models. From the beginning, SGN recognized that the only viable model would have to generate revenue from both advertising and user pay for in-game items or advantages. SGN's recent releases for iPhone including Mafia: Respect & Retaliation and Agency Wars both feature pricing structures that enable users to buy new levels. Now with the convenience of purchasing new levels of content built into the iPhone OS, the possibilities for future games, enhancing games and making game play even more advanced are incredibly exciting.
SGN is positioned to excel at an even faster pace with over 10 million users of games such as iBowl, iBasketball, iBaseball, SGN Golf, Mafia: Respect & Retaliation, Agency Wars, iFun, and i(fluff) on the iPhone and iPod Touch. Apple has confirmed with this announcement that sales are more than 30 million for iPhones and iPod Touch. Given these statistics, SGN games are already on one in three devices.
With iFun, released in November, using the accelerometer technology in the iPhone, SGN could link the handset to a computer via wireless or 3G connection, making the iPhone into a Wii-like controller for the game. This convergence will continue to develop and become increasingly seamless. With new Bluetooth connectivity, SGN games can potentially be played on other Bluetooth devices, linking players seamlessly wherever they go literally across any platform.
SGN has leveraged the convergence paradigm giving users the ability to play games either on mobile devices or on a PC (through social networks). SGN believes in creating high quality games with engaging play that will captivate and connect friends and family. SGN is bringing the vision of the social graph to gaming ever closer.
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