March 2009
GameHouse, the casual games development studio of RealNetworks, Inc., and Mattel, Inc. has announced the availability of UNO BETA on Facebook. This social game adaptation of America's number one card game was developed as part of Real and Mattel's exclusive multi-year agreement, following the release of Scrabble worldwide on Facebook last year.
"Through our partnership with Real, we're able to bring popular brands like UNO to longstanding fans in a new way, while also reaching new players around the globe," said Cynthia Neiman, VP marketing for the Mattel Digital Network.
"UNO for Facebook offers a new, interactive experience that people will love, combined with the addictive fun that's been attracting players to the game for nearly 40 years."
Since it was introduced by Mattel in 1971, more than 200 million UNO games have been sold, in more than 80 countries. Launched by GameHouse just a few weeks ago, the UNO Facebook application is a digital adaptation of this popular card game that lets Facebook users around the world connect for a little friendly competition and fun. To date, GameHouse has served more than 250,000 games of UNO to players in 134 countries, with someone new trying their first game every 30 seconds.
Facebook users can find UNO on Facebook at http://apps.facebook.com/liveuno.
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