April 2009
Studio Output has created the graphics for the BBC Blast's 2009 tour, working with brand guidelines created by Fallon.
Blast is the BBC's network for creative teenagers, and the Blast tour travels around the UK, offering young people free creative workshops in art and design, dance, drama, film and fashion.
Studio Output was appointed to create the tour graphics following an on-roster pitch just before Christmas, according to designer Becky Johnson, who worked on the project. Johnson says, "We wanted to bring movement to the 2D graphics."
.jpg)
"The branding had always been in black and white - the idea was that the colour would be provided by the children's photographs and works - but for the tour we needed to add some colour, so we took a secondary colour palette that Fallon created for the website and adapted that."
"We worked around the logo and straplines that Fallon created, as well as the hatched lines, which run throughout the graphics," she adds.
Mark Elwood, creative director of Fallon, says the group created Blast's brand strategy and brand toolkit, as well as animations, on which Studio Output based the graphics.
Want to see what 24 hours of creative awesomeness look like? Click here.
This news message is supported by The Creative Finder, an online platform for photographers, illustrators, designers, and art directors to promote their portfolios towards new clients and collaborators. Creatives who wish to sign up for an account can save 10% off annual fees with promo code 'designtaxi'.
