April 2009
"We find that in order to effectively build a brand, collaborative engagement with potential customers and clients is essential. Companies who become actively involved in the design community through a series of social networking and integrated marketing techniques see much better results," said Calvin Cox, founder of Styleapple.
The Styleapple network was developed primarily to help designers and design firms standout from their competition through Styleapple's commitment to the branding process.
With that said, most if not all present and subsequent integration of marketing and social networking tools are based on Neumeier's five basic principles of branding.
"To become Branded, at some point your design firm must engage in the following 5 principles"
"The challenge is no longer only about finding a creative vision, it's now more so about bringing that vision to the marketplace successfully," explains Calvin.
As Styleapple continues to develop a network for design firms to successfully market their brands. They are adamant about the development of effective social media tools that will expand their members brands seamlessly across the web, ultimately and intuitively reaching their demographics while separating them from their competition.
As is evident from the Styleapple tag line: STANDOUT-- Get Branded.
"We are very excited about bringing Styleapple to the design community. Our mission is to provide the marketing (tools, space, resources, framework) that enables designers to be successful at what they do best," concludes Calvin.
Want to see what 24 hours of creative awesomeness look like? Click here.
This news message is supported by The Creative Finder, an online platform for photographers, illustrators, designers, and art directors to promote their portfolios towards new clients and collaborators. Creatives who wish to sign up for an account can save 10% off annual fees with promo code 'designtaxi'.
