May 2009
Ogilvy Public Relations (Ogilvy PR) Australia has included Brian Giesen as Digital Strategist. Giesen comes from the agency’s 360° Digital Influence Group in Washington, DC where he was Vice President and Senior Strategist.
An award-winning global expert, Brian brings more than ten years of experience developing, managing and executing a range of digital marketing and social media campaigns for brands.
Working from the Sydney office for the next 12 months, Giesen will provide senior counsel on crisis and issues management from a digital perspective, educate employees on the fundamental parts of digital influence strategy and educate on a range of digital tools to help build further understanding on the power of digital influence among both existing and new clients.
Giesen will also work with other Australian-based STW Group and Ogilvy Group companies, including Singleton Ogilvy & Mather, OgilvyOne, OgilvyInteractive, and Neo@Ogilvy.
Prior to joining Ogilvy PR, Brian worked as a legislative assistant for US Congressman Jay W. Johnson, where he lead an effort to promote the federal E-Rate program, connecting Wisconsin schools and libraries to the Internet.
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