May 2009
From paper to screen, Neenah is at the forefront of the paper industry. This week the innovative paper company unveils its Facebook page, found on Facebook at Neenah Paper.
The Neenah page should be of particular use to graphic designers and printers, as it delivers exclusive content through the site including new products, upcoming events and paper swatch books. Facebookers can become fans of the page and receive the most up-to-date information from the company as it becomes available as well as become eligible for special contests and promotions.
On the page fans can also learn about the sustainable efforts Neenah makes through its Neenah Green initiatives, as well as new products, events, smartphone applications and more. This summer, the page will link to a new Neenah blog where professionals can engage and participate in more conversations with the company about paper, printing, design and the communications process as a whole.
“Facebook gives us another channel to connect and converse with the design community,” says Thomas J. Wright, director of advertising and design for Neenah Paper.
“Social media is all about linking yourself to people, places and brands, and engaging in conversations. We hope that our fans will take full advantage of our page, whether that be networking within our community, providing thoughts for discussion, or simply learning more about our products.”
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