Deadline: 17 July 2009
Amazon.com has announced the ‘Your Amazon Ad Contest,’ a national invitation for customers to create their vision of an Amazon television commercial and compete for $20,000 in Amazon.com Gift Cards.
"One need only look at the customer reviews for Tuscan Whole Milk and the Three Wolf Moon T-shirt to see how many creative and talented customers we have," said Steve Shure, VP global marketing at Amazon.com.
"We're excited to invite them to create a television ad for us and can't wait to see what they come up with."
Beginning immediately, customers can upload their ‘Your Amazon Ad Contest’ submissions. Entries are due by July 17, 2009. An Amazon judging panel will review all contest submissions and select five finalists based on criteria: creativity, overall appeal and likelihood of inspiring viewers to shop with Amazon.
Finalists will be announced Aug. 24, 2009, and from that time until Sept. 6, 2009, customers will be invited to view and vote on the Audience Prize winner. An Amazon judging panel will select the Jury Prize winner. Both the Audience Prize winner and the Jury Prize winner will receive a $10,000 Amazon.com Gift Card. If Amazon customers and the Amazon judging panel choose the same video, the entrant will win both prizes for a total of $20,000 in Amazon.com Gift Cards. The Audience Prize and Jury Prize winners will both be announced on Sept. 21, 2009. The winners will receive travel and lodging for two to attend a U.S. film festival where their commercials will be screened.
Contestants can submit their entries at www.amazon.com/yaac or at www.withoutabox.com. Withoutabox.com is an indie film network acquired by Amazon through its subsidiary IMDb. Withoutabox provides a streamlined interface for setting up film festivals and boasts a membership of more than 250,000 filmmakers worldwide. Withoutabox members in the United States are invited to enter the contest by going to www.withoutabox.com.
Film festival to be announced at www.amazon.com/yaac on a later date.
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